London portrait photographer
— The Process
Let’s be creative together!
I enjoy engaging my subjects in the creative process, so each shoot becomes a shared piece of work we can be proud of together



London portrait photographer
— My Approach
Engaging in the creative process
My work centers on creative portrait and conceptual photography and videography, built on a collaborative approach that encourages subjects to explore their creativity and embrace playfulness. The result? Striking visuals paired with an experience that’s enjoyable, memorable, and deeply personal.
London portrait photographer
— The Environment
Collaboration & Creativity
My Creative Process
It always starts with a spark.
Every photoshoot begins with an idea, simple at first, like “portrait in nature” or more abstract, such as “the fluidity of identity.” These ideas are seeds, small but full of potential.

Once I have the initial concept, I start layering it with meaning. I think about the elements that can bring the vision to life. For a “portrait in nature,” words like outdoors, trees, branches, flowers, grass, hills, and sea come to mind. These words shape the imagery. I imagine a subject framed by bare tree branches, their presence both part of the environment and distinct from it. Should the image be in black and white? Color? At this stage, nothing is fixed. Ideas are fluid, open to change as the vision sharpens.
From here, I turn to inspiration. I study other photographers’ work and build a mood board to explore tone and atmosphere. Should the project feel melancholy? Dreamlike? Gritty? Mystery and strength often pull me in. These questions help define the mood, adding layers of emotion to the visual framework.

When the vision feels grounded, I collaborate with the model. I present my ideas, and we brainstorm together. What details resonate? What locations bring the story to life? Trees or sand? Grass or rocks? Each frame tells its own story, but together, they weave a narrative larger than any single image.
For conceptual shoots, I may use techniques like double or long exposure or incorporate objects to reinforce the theme. Once the ideas are clear, we tackle logistics: locations, wardrobe, props, and lighting.
But here’s the truth: plans are just the beginning. Improvisation is where the magic happens. During the shoot, I collaborate closely with the model, encouraging creativity and spontaneity. It’s not about following directions; it’s about co-creating something authentic. We experiment, adapt, and invent as we go. The process becomes a dialogue, a shared exploration of the unknown.
This approach makes the experience memorable. Not just for me, but for the model too. Creativity has a way of unlocking something in us, reminding us of childhood, when imagination flowed freely, and stories unfolded without limits. Photography, to me, is no different. It’s play, it’s discovery, and it’s capturing those fleeting moments where everything feels real. Those are the moments that linger; in memory and in the photographs themselves.